About Frost
The Frost Story
Frost Ltd was established in 1905 in Rochdale, Lancashire, as a general Engineering company but soon becoming specialists in Sheet Metal Working Machinery. Mr Frost died in 1948 and the company was bought by the Wood family and moved to its Crawford street location in 1948.
In the 1980’s, the Company was spending time advising customers where to find various types of restoration equipment, partly because of the continued manufacture of the wheeling machine (English Wheel) and partly due to Mike Wood’s contacts from racing Classic Cars. Mike then had an idea to put his knowledge of car restoration into a little sales booklet and so Frost Restoration was born.
Frost Auto is a unique business where you can find everything you need for your Classic or Custom car or motorbike bike from Rust Treatments and Paints to Specialist Mechanical and Bodywork Tools.
We offer an outstanding range of brands some of which are exclusive to Frost UK such as POR 15 (Paint, Rust Treatment, Tank Sealer), Eastwood (Paint, Automotive Tools), Fertan and Dinitrol (Rust Treatment) as well as hard to find tools which are not available from major retailers. Our own FROST branded products, offering premium quality at great prices.
Our warehouse has a shop and click & collect counter located at Unit 3 Millfield Business Park, Millfield Lane, Haydock Industrial Estate, Haydock, WA11 9UT.
Our opening hours are Monday to Friday 08:30 to 16:00. We pride ourselves on being knowledgeable about the products we sell and are always happy to offer advice over the phone. You can order on our website www.frost.co.uk, by email customerservices@frost.co.uk, or by telephone 01925 648555
Timeline
– 1988, Mike Wood took a stand at Classic Car Show at the NEC Birmingham. Lots of enthusiasm was generated and slowly this developed into a Mail Order business.
– 1989, Mike Wood took stands at 26 shows including the huge auto jumble at Beaulieu and the first full-time employee was engaged.
– 1999, The Frost Team had a website and had now grown to employ 7 full-time employees mailing out 50,000 full colour 62 page catalogues.
– 2000, The first shopping cart was made and Frost became a “multichannel seller” with both online and offline stores.
– 2007, Customers could create their own online account to search and save their favourite products. Technical articles and instruction videos were also added to the website for the better online shopping experience.
– 2009, The catalogue grows to 100 pages and contains over 1200 items, which Frost mails out four times a year to its 100,000 mail list.
– 2010, eBay shop launched followed by an Amazon store in 2011.
– 2016, Business moves to its new location and releases new catalogue with 116 pages produced offering over 10,000 lines.
– 2017, Frost opens shop in Glazebury, Warrington which stocks all lines.
– 2017, Fuzz Townshend of ‘CAR SOS’ joins the Frost Team as Technical Advisor.
